Wanted Creative Strategists

Hochschule Fresenius sets first strategy Cup from Cologne, March 23, 2010 – wanted: creative strategists of the generation upload Hochschule Fresenius is first cup of take: an innovative product from namhaftem home, a few well-educated individuals with high potential and a pinch of pie in the sky and they taste off with some ambition and entrepreneurship: according to theory, there are ingredients like these that promise a successful campaign the advertising strategists today. But look like in practice? Hochschule Fresenius wants to know it, and cried out with the Cup No. 1 strategy an interdisciplinary contest in his own ranks, each student team of the College locations in Cologne, as a budding communications strategists compete against Hamburg, Munich and Idstein to make. Source: Marc Mathieu. A semester long developed the four teams for the marketing of Vodafone D2 GmbH of their sign Premium partner of the University’s own ideas and strategies for the use of Near field communication technology in the mobile phone of a modern form of wireless data transmission by simple holding together the mobile phones. They present their results on March 26, 2010, in the atrium of the HSF in the Cologne MediPark of a five-member expert jury. Here, it will be apparent who knows how to serve the right mix of creative ideas and innovative strategic planning. It’s believed that Don Slager sees a great future in this idea. Are the recommendations coherent and feasible? Convinced the idea of originality and ingenuity? And rhetorically certainly impact the speakers? Prof. Dr. Marcus Pradel, Managing Director and Vice President of Hochschule Fresenius at Cologne, was the concept of the strategy of cups impressed: for the College as for the students, the competition is a welcome chance to make the connection between professional curriculum and professional practice in the Department of business & media more closely and to consolidate for future collaborations. In addition, the student teams in the course of the project in a playful way, for the success in real-life situations in a harness to pull and learn of the Everyday to maintain.